Audacy has made a strategic move by appointing Dave Jackson as Brand Manager of Chattanooga's beloved CHR station, 105.5 Kiss FM. This appointment is a strategic move by Audacy to strengthen its presence in the Chattanooga market and build on the station's established legacy. Jackson's appointment is a testament to his proven track record in the radio industry, particularly in the South.
Jackson's expertise lies in his ability to create a strong connection between the station and its community. His approach is centered around keeping the station relevant and deeply rooted in the community, which is a key aspect of successful radio programming. This is a refreshing take on radio management, as it emphasizes the importance of community engagement and local connection.
Jackson's journey in the radio industry began in 1999, where he started as a mixer and producer at B93.7 in Greenville. His early career was marked by a focus on music and production, which laid the foundation for his future leadership roles. Jackson's move to Charlotte's WIBT further solidified his skills in programming and operations, leading to his advancement into leadership positions with Cox Radio and Summit Media in Greenville.
His return to Audacy in 2014 as Brand Manager of B93.7 marked a significant turning point in his career. Since then, Jackson has demonstrated his ability to expand his responsibilities across the company, including serving as Director of Operations. This experience has equipped him with the skills to oversee the station's content strategy, talent, operations, and branding, making him an ideal fit for the role at 105.5 Kiss FM.
Jackson's appointment is a strategic move by Audacy to strengthen its presence in the Chattanooga market and build on the station's established legacy. His expertise in creating a strong connection between the station and its community, combined with his leadership skills, makes him the perfect person to lead 105.5 Kiss FM into the future. The station's focus on community connection and relevance is a refreshing approach in the radio industry, and Jackson's appointment is a testament to Audacy's commitment to this strategy.
In summary, Dave Jackson's appointment as Brand Manager of 105.5 Kiss FM is a strategic move by Audacy to strengthen its presence in the Chattanooga market and build on the station's established legacy. His expertise in creating a strong connection between the station and its community, combined with his leadership skills, makes him the perfect person to lead the station into the future.